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Inspiring Books for Digital Media Professionals

Often times, people I come across in the digital media and entrepreneurial world ask me for book recommendations. Here are a few of my favorites-

Made to Stick by Chip Heath & Dan Heath

Contagious: Why Things Catch On by Jonah Berger

Running Lean by Ash Maurya

Bargaining for Advantage: Negotiation Strategies for Reasonable People by Richard Shell

The Score Takes Care of Itself by Bill Walsh & Steve Jamison

Win the Game of Googleopoly by Sean V. Bradley

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